About Chuck

My philosophy

Be a positive and inspiring leader.  Don’t get too high during the highs, too low during the lows.  Ask questions of your listeners.  Respect their answers.  Develop a plan to give them what they want.  Pay attention to detail.  Value and work with quality, talented people.  A Cluster Brand Manager, Program Director or Consultant is an artist with a blank canvas.  Hear it in your mind.  Continually coach specifics.  Give your people your time.  Do regular aircheck sessions.  Have monthly programming team meetings.  A leader’s job is really about giving your team a path and confidence.  Dream.  Have fun.  Always be honest.

 
My approach

Every aspect of your radio station goes to making the brand. It’s a combination of science, art and gut. I’ll work positively and energetically to coach and give confidence to your team on every detail of it, specific to your station and market - music, mornings, marketing, digital and social. You can’t fake it - the vibe we create at the radio station internally is the vibe listeners hear externally.

​

History

​

Fort Myers Broadcasting WINK-FM/WAVV - Fort Myers/Naples, FL 

Program Director - AC/Soft AC

​

iHeartMedia - San Antonio/Austin, TX 

SVP of Programming - 15 brands including AC, CHR, Country, Spanish, N/T, Sports

​

Jerry Lee WBEB Radio - Philadelphia, PA 

Program Director - AC

​

Saga Communications - Columbus, OH 

Director of Programming Operations - AC, Classic Hits, Smooth Jazz

​

iHeartMedia - Philadelphia, PA 

Program Director - Hot AC

​

Emmis Communications - Indianapolis, IN 

Operations Manager - Hot AC, Classic Hits

​

Saga Communications - Des Moines, IA 

Air Talent/Program Director - CHR

​

Awards, Nominations and Honors

​

• National Association of Broadcasters Marconi Award Winner - 9 times

• National Association of Broadcasters Major Market Radio Station of the Year

• National Association of Broadcasters Adult Contemporary Radio Station of the Year

• National Association of Broadcasters Medium Market Radio Station of the Year

• National Association of Broadcasters Personalities of the Year

• RadioInk Best Program Directors of the Year – 7 times

• RadioInk Top 5 Community-based Website of the Year

​

Ask My Bosses

​

Jerry Lee - Owner
jerryl@spotq.com

Blaise Howard - Pres/GM
blaise.howard1@gmail.com

Jim Loftus - Pres/GM
jfloftusiv@gmail.com

Steve Goldstein - EVP Programming
sjgoldstein@amplifimedia.com

Rick Cummings - President Broadcast Division
rcummings@emmis.com

​​

Guy Zapoleon - SVP Programming
gzapoleon@aol.com

​

Gary Berkowitz - Consultant
gary@garyberk.com

​

Terry Patrick - Consultant
terrypatrickmktg@gmail.com

​

Bill Moyes - President Research
bill@moyes.com

​

Larry Rosin - President Research
lrosin@edisonresearch.com

​

Qualifications

​

• Stable, family-oriented, loyal, caring, honest, focused, positive team leader.

• Successfully designed, interpreted and implemented brand targeted strategic demographic and psycho-graphic research that led to dominate Nielsen Radio Research ratings in markets of all sizes.

• Effectively developed and managed annual programming and marketing budgets that exceeded ratings goals with limited investments. 

• Successfully planned and executed annual community outreach programs raising millions of dollars for charities and non-profits.

• Effectively designed and developed successful brand marketing campaigns using radio, TV, outdoor, digital, direct mail, telemarketing and event.

• Hired, coached, directed and managed dynamic, fun, award-winning morning shows and talent teams.

• Exceptionally strong analytical, strategic, organization and system design skills for effective and successful understanding and execution of brand goals.